DELL highlighted its environmental and community achievements in its 2013 Corporate Responsibility Summary Report.
DELL announced key corporate responsibility achievements with the release of its Fiscal Year 2013 (FY13) Corporate Responsibility Summary Report. Building on Dell’s Powering the Possible platform, a commitment to put technology and expertise to work where it can do the most good for people and the planet, the report outlines Dell’s environmental progress and notable efforts to support communities globally.
Trisa Thompson, Vice President, Corporate Responsibility said ,“At Dell, we truly strive to put our technology and expertise to work where it can do the most good – whether it’s influencing cancer research, aiding in the event of a natural disaster, or making it easier for our customers to reduce their environmental footprint. We are committed to giving others the power to do more by catalyzing the best of what we do and who we are to facilitate the progress we hope to see.”
The company recorded a year of strong environmental achievements in FY13, which ended Feb 1, 2013. The company reached its long-term goal of collecting 1 billion pounds of electronic waste a full year ahead of schedule while also meeting its strict packaging reduction commitments. Dell also became one of the first to introduce EPEAT-registered printers, setting a high industry standard for sustainability.
- In FY13, Dell recycled more than 170 million pounds of end-of-life computer equipment globally, taking the company past the 1 billion pound take-back goal set in 2008. The company also expanded the use of recycled-content plastics by using 7.8 million pounds of recycled-content plastics in its flat-panel monitors and OptiPlex desktop systems – a 6 per cent increase over FY12.
- Dell achieved the last of its 3Cs (cube, content, curb) packaging strategy. The “curb” goal, which was to make more than 75 per cent of desktop and notebook packaging material compostable or recyclable at curbside, makes it easier for customers to engage in responsible recycling efforts.
- Dell collaborated with EPEAT to create an imaging products category for their registry and became one of the first companies to offer EPEAT-registered printers. Dell also began working with the Green Electronics Council (GEC) to expand EPEAT categories to include servers in future updates. This work was in addition to Dell’s ongoing collaboration with the Environmental Protection Agency’s (EPA) ENERGY STAR programme, helping to develop new standards that enable customers to easily identify the most energy-efficient products.
- Dell remained committed to seeking industry-wide solutions for eliminating the use of BFRs, CFRs, and PVCs. As such, Dell’s entire XPS notebook suite, including the company’s award-winning XPS 12, became BFR-CFR-and PVC-free in FY13.
5. Dell doubled the number of its global facilities purchasing 100 percent of their electricity needs from renewable sources from seven to 16 during FY13. Dell’s global renewable electricity purchases in FY13 totaled 22.6 percent of the company’s total energy consumption.
Working closely with community and nonprofit organizations, Dell’s FY13 strategic giving efforts were focused on going beyond funding to apply technology, expertise and volunteerism towards solving pressing social issues.
- As part of Dell’s Children’s Cancer Care initiatives, Dell experts worked closely with partner Translational Genomics Research Institute (TGen) to deliver a high-performance computing solution for genomic research involving pediatric cancer, compressing the time it takes to analyze a patient’s molecular data from days to hours. Dell also delivered the TGen-Dell KIDS Cloud, which stores huge amounts of critical clinical and molecular patient information and enables professionals across the world to collaborate on targeted care strategies.
- Dell enabled the American Red Cross to fundamentally change its disaster response by launching the Red Cross Digital Operations Center (DigiDOC), the world’s first social media command center for humanitarian aid. DigiDOC was successfully activated during Hurricane Sandy, Hurricane Isaac and several other natural disasters during 2012.
- Dell added four new countries – Ireland, Nigeria, the Philippines and Singapore – to its youth learning programs in FY13, expanding its reach to 15 countries and more than 2,600 community locations worldwide. The company also built on the success seen from the Dell Social Innovation Challenge by launching the Dell Education Challenge, a new competition focused on finding solutions to today’s biggest challenges in K-12 education.
- Dell team members volunteered more than 707,000 hours in their communities, greatly surpassing Dell’s company goal of 500,000 hours and making a three-fold increase in volunteerism since 2010. More than half of Dell’s global workforce, 56 per cent, participated in community service activities with more than 15,000 charities in 60 countries.
Dell is committed to building strong, inclusive teams that draw upon diverse perspectives to effectively collaborate on meeting its strategic goals. In FY13, Dell continued to invest in both internal and external initiatives that foster a fully engaged and inclusive workforce.
- Dell expanded its Connected Workplace programme now being offered in 37 locations across 26 countries. In addition to creating greater work-life balance, the program also avoided an estimated 13 million kWh of energy, 6,785 metric tons of greenhouse gas emissions (as MTCO2e) and more than $14 million in annualized expenses.
- In FY13, Dell grew Employee Resource Group (ERG) participation by 45 per cent. The company now has 95 Dell ERG chapters globally with more than 10,000 team members engaged in one or more groups.
As part of a $1 million, multi-year commitment announced in FY13, Dell helped create the Catalyst Research Center for Career Pathways, which tracks previously unstudied trends and demographics related to women’s careers in order to uncover why gender and achievement gaps exist and how they differ from country to country.
In FY13, Dell continuously worked to adhere to responsible business practices and require its suppliers to uphold equal social and environmental standards.
- Dell leveraged its role in the IDH Electronics Program to collaborate with participating suppliers, conducting assessments and defining next steps to improve worker-management communication and working conditions.
- In FY13, Dell continued following the industry standard it helped establish in FY12, requiring all Dell suppliers to follow the Electronic Industry Citizenship Coalition (EICC)-approved Conflict-Free Smelter Program audit protocols to keep their smelters conflict-free.
- Dell spent more than $3.4 billion with diverse suppliers in FY13 and continued supporting their growth through intensive training and mentoring programs. Dell’s investments with women- and minority-owned suppliers again qualified the company for Billion Dollar Roundtable status and represented a 16 per cent increase over its FY12 diverse supplier spend.
Dell also produces a report aligned with the Global Reporting Initiative’s guidelines. Later this year, Dell will publish a more comprehensive, forward-looking report in which the company will launch a framework of 2020 goals across its corporate responsibility focus areas.