January 6, 2015: iPunch is a mobile app which highlights various social issues through pictures, and have now rolled out its latest innovative campaign called #raiseastink with an exclusive partnership with Samsung Galaxy Apps. It makes process of social change appealing to youth and have developed unique animations through which users can express themselves on various social issues captured on mobile camera.
#raiseastink by iPunch gives us a peak into our future woes with garbage, while asking you to raise a stink today on the issue. These images shot at a landfill recreate moments, by amalgamating people participating in activities associated with scenic mountains, with that of the landfill. The grail of this campaign is to identify garbage black spots. It is also closely working with the civil society organizations to take this campaign to educational institutes and corporates as part of the outreach program. Photo: Rubaina Sangha